Former Big Brother Naija housemate Queen Mercy Atang has sparked widespread reactions online after her bread-themed outfit at the 12th edition of the Africa Magic Viewers’ Choice Awards drew attention from Guinness World Records.

The unconventional gown, designed by celebrity stylist Toyin Lawani of Tiannah’s Empire, quickly became one of the most talked-about fashion moments from the awards ceremony.

The dramatic outfit reportedly featured hundreds of loaves of bread incorporated into a large sculptural skirt, while Atang completed the look with a themed accessory inspired by bread and wine.

According to the reality star, the fashion concept was created to promote her bakery business, Swit Cakes and Desserts, and to showcase creativity and entrepreneurship on one of Africa’s biggest entertainment stages.

Social media buzz surrounding the outfit intensified after the official Guinness World Records account reacted to a video of the gown online, commenting that it already recognizes a record for the “largest cake dress.”